
Avery Strand
I design GTM systems that deliver personalized outbound at scale.With deep expertise in automation, referrals, segmentation, cold outreach, events, tooling, and competitor pipeline capture, I help you grow revenue without adding headcount.
What I cover:
Strategy:
ICP & list building
Enrichment (job changes, funding, etc.)
Sequence strategy (cold email, LinkedIn)
Campaign iteration & optimizationExecution:
Automation tooling – Clay, Phantombuster, n8n
Segmentation & signals – Sumble, Clearbit, custom logic to target high intent audiences, qualified/budgeted buyers, and competitor prospects before they sign
Programmatic referral systems
Workflow automation – scalable, modular systems for prospecting and follow-up
How I charge:
Hourly —
Best for ad-hoc work or experimentation. Copy, targeting, automation.2-hour minimum per engagementProject-Based —
Best for companies looking to stand up or revamp a program.Includes:
1 ICP build + list (up to 500 accounts)
Enrichment waterfall + signal mapping
1 fully built campaign in Clay or equivalent
Cold email + LinkedIn sequence
1 month of light iteration